




Luxury hotel InterContinental Miami today announced that it has partnered with Greenlight Energy to purchase 15,467,000 kilowatt-hours (kWh) of wind power in 2012. The purchase is part of a broader corporate-wide sustainability strategy a...
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It's no longer a level playing field - brands are facing unparalleled change in consumer and media behavior.
Doing good - and doing it right - is good for business. But does it pay? Read the latest point of view from our cause marketing team.
Will you get involved? Or will you sit it out? If you join in, how will you make your brand welcome?
An in-depth look at the relationship between sport and sponsorship in France
In-game advertising can score high but the results are difficult to measure.